Why should your organization waste resources on donor communication that isn’t received well — or at all? You need to focus in on the few data points that go a long way toward tailoring your messaging.
Knowing more about your donors always results in more effective donor communication and higher fundraising results.
A donor’s birthdate is a unique data point because it implies many important demographic factors about your donor! NPOInfo is able to collect date of birth for your donors with only a few other pieces of information.