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Association Event Tools and How to Leverage Their Data

Association events are essential for providing value to members but are also often costly investments. This can put pressure on your team as they try to balance your budget while still creating an engaging experience for your members. That’s why your trade or professional association should leverage the right event management tools to boost attendance, maximize engagement, […]

4 Data-Driven Tips for Successful Small Business Outreach

Whether you own a dog grooming business, coffee shop, or yoga studio, external communications and marketing should be a top priority for your small business. With effective outreach, you can see improved brand recognition, increased customer support, and greater sustainable growth. From managing your database to collecting actionable metrics, these four data-driven tips will help your small […]

5 Metrics to Track at Your Next Charity Auction: A Guide

Hosting a charity auction is no easy feat. With so many moving parts, from procuring items to reserving a venue, your nonprofit has to set aside ample time to prepare, execute, and reflect on your fundraiser. A critical part of this process is tracking performance metrics.  Once you’ve set goals for your charity auction, tracking […]

Why Your Nonprofit Should Be Collecting and Analyzing Data

As a nonprofit fundraising or marketing professional, you’re always looking for ways to connect more deeply with your donors and create outreach campaigns that resonate with them. Whether it’s your online fundraising pushes or awareness campaigns, you want to develop content that speaks directly to your supporters’ preferences and motivations.  These outreach efforts all have […]

Creating a Case Management Database: 3 Simple Steps

Data powers the decisions that human services agencies make and helps them provide clients with the best experience possible. Client data can also help caseworkers better manage their workloads and make appointments with clients more efficient, allowing them to get the care they need. More broadly, a comprehensive database allows agencies to visualize important patterns in case […]

3 Steps to Get Started With Fundraising Data Analytics

For the past six years, charitable donations have continued to grow. Within the past year alone, giving increased by 4.1%. However, many nonprofits still lose out on potential revenue despite this growth. How can your organization maximize revenue? Using fundraising data analytics is a great place to start. Fundraising analytics provide a way for nonprofits […]

Alumni Management: Overview & Our Top 10 Software Picks

Finding effective ways to reach alumni is an important task for educational institutions. Alumni management allows colleges and universities to reach alumni and encourage donations to the institution. It’s likely that your organization already tracks data on its alumni. But with the right software, you can collect and organize that information more effectively. Alumni management […]